Gift and Home Channel Title: Director Of Content & Sponsorship Development
In this role, I assist in the development of new content for the channel and work with sponsors in maximizing their investment in their sponsorship.
Experience:
After five years in the Navy, I entered the Advertising industry as a copy writer and rose to President of the Marsteller Advertising agency. When the agency was acquired in 1980, I entered into a partnership with Publicis, the large French advertising agency and opened their US operations.
From there I joined Gannett and served as Vice President of Marketing. Also, launched a cross-media sales organization for Gannett called Gannett media sales. I then served as President and Publisher of USA Weekend Magazine.
From Gannett I joined Whittle Communications, a new media company headquartered in Knoxville TN as a senior partner. I returned to New York to become President of The Public Relations Society Of America.
Joined the Gift & Home Channel in 2006