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» Meet The Experts |
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Meet The Experts
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| Featured Community Blog |
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Turning Your Customers Into Fans
I've just posted a new Freebie on my website based on the presentation I gave in January at the IDEX Show.It's called Turning Your Customers Into Fans.If you want to grow your business, you can use traditional marketing and advertising. But everyone knows that Word-of-Mouth is the strongest form of persuasion. And you'll get far more WOM if your customers aren't just customers, but are stark raving fans, evangelists for you.Knowing how to turn them into fans, and how to empower that evangelism is now available for you free of charge. Check it out.Cheers!-PhilPhil Wrzesinski owns and operates Toy House and Baby Too, one of the 25 best independent stores in America. He shares his business secrets here and at www.PhilsForum.com. |
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Barbara Crowhurst has built a reputation in North America as a Store Makeover expert. She is a results-oriented business coach and writer. She is proud to claim after one of her makeovers, on average, stores increase their sales by 40% or more. Barb is a popular public speaker on every aspect of retailing and since the launch of the Gift & Home Channel has been one of its most popular bloggers.
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Shop for the hottest colors this Spring! This season's trendy colors are showing up in the least likely places you won't want to miss. Susie McAuley, the Real Susie Homemaker, is back for another season of hot color trends for Spring 2009 at the Dallas Market Center. Let Susie inspire your color palate with some great ideas to mix and match with your current merchandise!
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Staying in front of the pack has always been Betty Newman’s signature style and her clients know this well. With over 20 years’ experience in the Branding arena, Betty Newman has long been regarded as the go-to resource for companies looking to position their product, service or marketing message in a fresh new way. Betty is founder and principal of Betty Newman’s The Holding Company, where she and her team offer clients the best in emerging trends, designs, products, and packaging.
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Bob Phibbs, the Retail Doctor, has helped hundreds of small and medium-sized businesses in every major industry, including hospitality, manufacturing, service, restaurant and retail. He is a nationally recognized expert on business strategy, customer service, sales, and marketing. With over thirty years experience beginning in the trenches of retail and extending to senior management positions, he has been a corporate officer, franchisor and entrepreneur.
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Debi Ward Kennedy is a Seattle-based visual designer and consultant to independent retailers across America. She is an expert in store environment, product merchandising, and visual marketing. She is a speaker, writer, woman entrepreneurs advocate and product designer. Debi’s personal mission statement reads “I succeed as I inspire, inform, educate and empower others to succeed." Check out Debi's blog at http://decodivadebi.blogspot.com
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Doug Fleener, the former director of retail for Bose Corporation, is a veteran retailer with over 25 years of hands-on retail experience including owning his own specialty store. He is president and managing partner for Dynamic Experiences Group LLC, a retail and customer experience training and consulting firm that works with specialty retailers of all sizes on a host of innovative solutions grounded in the customer and employee experience resulting in higher sales and profits.
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Jill Sands wears three hats. She publishes the Trend Forecaster Newsletter, is the design director for the David T. Sands Collection of licensed images, and is also the very popular “trends blogger” for the Gift & Home Channel. Her passion is the “why” of trends. She answers the question “what’s happening in the world that is influencing the trends we see”. She says hints are found walking the streets of your own city.
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Jim Carper is a veteran journalist who writes about home interiors and retailing. As the founding editor of Home Decor Buyer, he attended all the major gift and home shows to scout for new products and to identify trends. He also wrote the popular newsletter "this week in home decor." Jim followed design trends in hospitality (as editor of Hotels magazine) and in residential interiors (as editor of Professional Builder magazine).
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Joyce Ozier is an award winning visual merchandiser. She is an author and public speaker who fuses theatrical design and extensive visual presentation experience. She is Vice President of Retail Displays Secrets Ltd. and is currently working to create a comprehensive training program revealing powerful professional display secrets especially for independent retailers.
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Leatrice Eiseman is Executive Director of the Pantone Color Institute and founder of the Eiseman Center for Color Information and Training. She has authored seven books on color including “Color: Messages & Meanings, a Pantone Color Resource" and “More Alive With Color.” Lee travels the globe speaking, observing and predicting everything that has happened or is about to happen in the world of color.
www.colorexpert.com
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